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Powering the Modern Game: How Sports Clubs Can Win with Salesforce

In the modern era of sport, the competition isn’t just on the pitch — it’s in the data.
From driving deeper fan engagement to creating seamless commercial operations, leading sports clubs are turning to Salesforce to build digital ecosystems that connect every supporter, sponsor, and staff member.
At Pracedo, we believe that the future of sporting success is powered by AI + Data + CRM — and Salesforce provides the ultimate platform to make that vision a reality.

The Modern Revenue Leader’s Guide to Revenue Cloud

As a Salesforce implementation partner, Pracedo has deep expertise in Revenue Cloud projects. We help organisations:
Design scalable Revenue Cloud architectures that support future growth
Create streamlined processes that accelerate sales and finance alignment
Unlock insights with reporting and analytics
Enable sales and finance teams with best practice training and change adoption

Our proven methodology ensures that Revenue Cloud projects deliver impact fast — whether you’re starting small with Revenue Cloud or implementing full quote-to-cash transformation.

Prompt Engineering and Governance: The Backbone of Trusted Salesforce AI

As AI becomes deeply embedded in Salesforce products through Agentforce and Einstein 1, the conversation is shifting. It’s no longer just about what AI can do—it’s about how responsibly it can be used.
If you’re serious about implementing AI in Salesforce, two things are critical to long-term success:
– The quality of your prompts, and
– The governance structures behind your AI deployment.

AI + Humans: The Synergy Powering Salesforce CRM

AI + Humans: The Synergy Powering Salesforce CRM

Businesses are embracing AI to boost productivity, increase efficiency, and stay competitive. But amid the excitement of automation, one truth remains clear: AI isn’t a replacement for humans—it’s a force multiplier. Within the Salesforce ecosystem, the most powerful outcomes are achieved when AI and human intelligence work in tandem.

Salesforce Blog / Insights

Salesforce Solutions

The Future of Recruitment: How Agentic AI is Redefining Talent Acquisition

In an industry where speed, precision, and personalisation are key, recruitment firms are increasingly turning to AI to gain a competitive edge. Enter Agentic AI—an advanced form of artificial intelligence that doesn’t just automate processes but actively collaborates with human recruiters to drive better hiring outcomes.

Maximising Salesforce ROI: The Business Case for Managed Services

By outsourcing the administration, optimisation, and continuous innovation of your Salesforce environments, your business can achieve greater efficiency, scalability, and cost savings. In this blog, we explore the key benefits of Managed Services and why they are essential for maximising the return on investment (ROI) in Salesforce.

Revolutionising Media with AI: How Salesforce Agentforce is Transforming the Industry

Salesforce’s Agentforce is an AI-driven platform designed to create and manage autonomous agents that enhance business operations across various industries, including media. Competition in the media industry for ad spend and consumer attention is dramatically increasing, putting significant pressure on organisations to both scale and enhance personalisation. By leveraging Agentforce, media companies can streamline workflows, improve customer engagement, and achieve significant time and cost savings.

Maximising Sales Performance with Salesforce Agentforce

Maximising Sales Performance with Salesforce Agentforce

Sales teams today face increasing pressure to drive revenue while managing complex customer interactions across multiple channels. Salesforce Agentforce is transforming the way sales teams operate by combining AI, data, and automation to enhance productivity, improve decision-making, and streamline processes. Here’s how Agentforce plays a pivotal role in empowering sales teams both internally and externally.