

As the summer months approach, many businesses begin to feel the ripple effect of annual leave. With more team members

On 1 May 2025, Pracedo brought together 10 senior leaders from the recruitment industry for an exclusive executive dinner to

We spoke with senior delivery leaders from Pracedo and Ascendion to uncover 2025 five key lessons from complex Salesforce and Data Cloud transformations.

In this episode of Ellie On, Ellie Copp reflects on what truly holds the Salesforce ecosystem together and why partnership is a human endeavour…

In this episode of Ellie On, the conversation explores how Salesforce’s rapid, continuous innovation is reshaping the way businesses operate. With AI now embedded across the platform..

In sales, accuracy isn’t a luxury — it’s the foundation of growth.
When your forecasts are right, you can plan investments, allocate resources, and drive predictable revenue. When they’re wrong, you’re left reacting instead of leading.

Artificial Intelligence has long been associated with automation and efficiency, but in the world of recruitment, its true value lies in human enablement. Rather than replacing recruiters, AI enhances their ability to connect with candidates, understand individual needs, and make smarter hiring decisions. As the recruitment industry evolves, AI is helping redefine the recruiter’s role from transactional to transformational.

In an industry where speed, precision, and personalisation are key, recruitment firms are increasingly turning to AI to gain a competitive edge. Enter Agentic AI—an advanced form of artificial intelligence that doesn’t just automate processes but actively collaborates with human recruiters to drive better hiring outcomes.

By outsourcing the administration, optimisation, and continuous innovation of your Salesforce environments, your business can achieve greater efficiency, scalability, and cost savings. In this blog, we explore the key benefits of Managed Services and why they are essential for maximising the return on investment (ROI) in Salesforce.

Salesforce’s Agentforce is an AI-driven platform designed to create and manage autonomous agents that enhance business operations across various industries, including media. Competition in the media industry for ad spend and consumer attention is dramatically increasing, putting significant pressure on organisations to both scale and enhance personalisation. By leveraging Agentforce, media companies can streamline workflows, improve customer engagement, and achieve significant time and cost savings.

The telecom industry is undergoing significant change with consolidation and increasing pressure to innovate, reduce costs, and deliver exceptional customer experiences. To stay competitive, forward-thinking companies are adopting advanced technologies like Salesforce’s AI-powered Agentforce.



