Meet Our Team

Ellie Copp

Chief Revenue Officer

"We believe in sustainable and long-lasting relationships with our customers to optimize success. As ex-Salesforce users, we provide people-focused consulting with an innate understanding of our customers' challenges. This is what distinguishes us from other Salesforce partners and helps us to generate a longer-lasting influence on growth."

Experience & Interests

Ellie has worked in the ecosystem for 10 years, having started out as a Customer managing an international rollout of Service Cloud at Burberry to 250 users. Ellie now heads up the commercial and marketing teams. Her in-depth knowledge of Salesforce products ensures that the right fit for your business is fully explored throughout the Discovery stages. When she’s not in the Pracedo office or visiting our customers, you can often find her performing with the Some Voices choir.

Industry Expertise

Retail, Education, Financial Services, Hospitality, Technology, Travel, Media

Product Specialisms

Experience Cloud, Revenue Cloud, Sales Cloud, Service Cloud

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AI Agents Are Here Voice, Robotics & Whats Next

AI Agents Are Here: Voice, Robotics & What’s Next

Marketing Cloud Next is Salesforce’s next-generation marketing platform, designed to revolutionise the way brands connect with their customers. Announced as the flagship of Salesforce’s new “agentic marketing” vision, this platform leverages artificial intelligence to proactively anticipate customer needs, streamline operations, and boost engagement levels through personalised interactions at every digital touchpoint.

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Powering the Modern Game: How Sports Clubs Can Win with Salesforce

In the modern era of sport, the competition isn’t just on the pitch — it’s in the data.
From driving deeper fan engagement to creating seamless commercial operations, leading sports clubs are turning to Salesforce to build digital ecosystems that connect every supporter, sponsor, and staff member.
At Pracedo, we believe that the future of sporting success is powered by AI + Data + CRM — and Salesforce provides the ultimate platform to make that vision a reality.

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The Modern Revenue Leader’s Guide to Revenue Cloud

As a Salesforce implementation partner, Pracedo has deep expertise in Revenue Cloud projects. We help organisations:
Design scalable Revenue Cloud architectures that support future growth
Create streamlined processes that accelerate sales and finance alignment
Unlock insights with reporting and analytics
Enable sales and finance teams with best practice training and change adoption

Our proven methodology ensures that Revenue Cloud projects deliver impact fast — whether you’re starting small with Revenue Cloud or implementing full quote-to-cash transformation.

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