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The ROI of Overcoming Data Challenges in the High Tech Industry

High-tech businesses often face challenges around data fragmentation and quality, but a structured approach can overcome these obstacles. By starting small and leveraging Salesforce’s robust platform, businesses can address their data concerns and build trust in their AI readiness.

Transforming Customer Service with Salesforce’s Agentforce: Why It’s a Game-Changer for CX

Transforming Customer Service with Salesforce’s Agentforce: Why It’s a Game-Changer for CX

In today’s customer-centric landscape, delivering exceptional service is non-negotiable. Traditional customer service methods struggle to keep up with rising expectations for efficiency, personalisation, and availability. Salesforce’s Agentforce is an AI-driven platform designed to address these challenges. By enabling 24/7 support, streamlining inquiries, and providing real-time data access.

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How to audit Salesforce Marketing Cloud Account Engagement

How to audit Salesforce Marketing Cloud Account Engagement

In today’s fast-paced digital landscape, optimising your technology stack is crucial for business success. Just as regular spring cleaning refreshes your home, a thorough audit of your Salesforce Marketing Cloud Account Engagement (formerly Pardot) platform can unlock hidden potential and drive better results.