Pracedo Launches Salesforce Marketing Cloud Practice In Australia


Pracedo, a Summit (Platinum) Salesforce Partner, launches its Salesforce Marketing Cloud practice in Australia. The Marketing Cloud practice will help small and medium-sized businesses to streamline their workflows, boost production and scale personalisation.

Melbourne, Monday, October 12, 2022

Building on the success of Pracedo APAC’s Marketing Cloud Account Engagement (Pardot) projects, Pracedo announced its dedicated Salesforce Marketing Cloud practice launch in Australia. Having already delivered implementations across the breadth of Marketing Cloud’s offering to global customers such as Holiday Extras, Quintessentially, TGI Fridays and Continental Tyres, Pracedo has a strong background in the Marketing Cloud space.

Salesforce Marketing Cloud is a customer relationship management platform that allows businesses to deliver data-driven marketing. By enabling marketers to personalise at scale, it gives customers the ability to rapidly respond to changes in market and drive more meaningful customer experiences.

By offering this in-demand implementation service, Pracedo aims to establish growth and accelerate digital transformations for small to medium-sized businesses in the nonprofit, business service, technology, travel and tourism industries.

James Daly, APAC Managing Director at Pracedo, commented on the launch: “This new strategic pathway is a great opportunity for Pracedo to help customers maximise their investment with customer data and embark on digital transformation. As established experts in Salesforce NPSP and CPQ, we are excited to announce our new Marketing Cloud practice. This will allow us to provide our customers with even more value by giving them the multi-cloud expertise they need to future-proof their digital transformation journey.”

Matt Schutz, CEO and Founder of Pracedo, added: “Our new Australian Marketing Cloud practice, led by Salesforce implementation leaders, will allow experienced professionals to elevate marketing strategies. We are confident that this will help our customers to maximise ROI and evolve their customer experience, which is essential for long-term success in today’s digital-first world.

To mark the launch, Pracedo will host a webinar for customers interested in learning how to create an effective business case for marketing automation. The webinar will take place on 14th December 2022 and will provide resources empowering marketers to secure buy-in with tips, tricks and templates to jump-start their digital transformation process.

About Pracedo

Pracedo is an award-winning Summit (Platinum) Salesforce Consulting Partner that delivers innovative Salesforce implementations to forward-thinking customers.

With over a decade of experience focused on Salesforce, we work with our customers to unlock the platform’s power through tailored implementations that facilitate achieving business goals and ambitions. Our team of certified Salesforce consultants globally provides a tailored consultancy service, drawing the breadth and depth of knowledge earned from over 1000 projects across our various locations in London, Melbourne, Brisbane, Amsterdam, and Belgrade.

Implementations and customisations include: Salesforce Sales CloudSalesforce Service CloudSalesforce Marketing CloudSalesforce Marketing Cloud Account EngagementSalesforce Revenue CloudSalesforce Experience Cloud and Salesforce Nonprofit Cloud.


Sabrina Schmid

APAC Marketing & Communications Manager
+41 (0)481 218 335

Level 7 / 180 Flinders Street, Melbourne, VIC 3000

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