Meet Our Team

Bailey Green

Practice Director

"The way in which companies communicate with their customers is vital to an excellent customer experience. So many consumers expect a connected conversation no matter what channel they use. Here at Pracedo, our Marketing Cloud Practice supports our customers to utilise Salesforce Marketing technology to deliver impactful, multi-channel communications to their customers."

Experience & Interests

Bailey joined Pracedo in November 2021. He has over 7 years of experience in Marketing, Product Management & Analytics roles and has worked client-side on Salesforce Marketing Cloud for over four years; delivering projects and managing Teams primarily within the Financial Services industry.

Industry Expertise

Financial Services, Technology

Product Specialisms

Marketing Cloud

Why Traditional Forecasting Fails Modern Manufacturing

The manufacturing industry is in the midst of a perfect storm. Customer demands are evolving at breakneck speed, leaving traditional forecasting methods floundering in the wake of change. This reliance on outdated practices, heavily dependent on historical data and manual processes like spreadsheets, is proving inadequate. A telling statistic reveals this disconnect: only 57% ofmanufacturing salespeople are confident in their company’s ability to adapt to a shifting market. This lack of confidence exposes the fundamental flaw – traditional forecasting is a playbook for a bygone era.

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Salesforce media cloud salesforce partner

Can Salesforce Level the Attention Economy?

The media landscape is undergoing a metamorphosis, unlike anything we’ve seen before. Attention spans are shrinking, audiences are fragmenting, and traditional revenue streams are drying up. Legacy systems are ill-equipped to handle this digital storm.

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Technical Debt Salesforce Health Check Salesforce consultancy amsterdam, london, brisbane

Why Tackling Salesforce Technical Debt is Your Key to Success

Don’t dive headfirst into your next Salesforce upgrade without checking the engine! A healthy org is key to a smooth implementation and achieving your desired functionality. Technical debt, even in the most well-maintained Salesforce instances (yes, even ours!), is a natural by-product of adapting to ever-changing business needs on this versatile platform. The good news? It’s manageable!

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